{"id":821,"date":"2018-07-30T13:49:05","date_gmt":"2018-07-30T05:49:05","guid":{"rendered":"http:\/\/stephenwang.com\/b\/?p=821"},"modified":"2024-10-31T13:05:41","modified_gmt":"2024-10-31T05:05:41","slug":"crazy-rotten-tomatoes-halloween-parties","status":"publish","type":"post","link":"https:\/\/stephenwang.com\/b\/crazy-rotten-tomatoes-halloween-parties\/821\/","title":{"rendered":"Crazy Rotten Tomatoes Halloween Parties"},"content":{"rendered":"<p><span style=\"color: #808080;\"><em>This is a fourth entry in my retrospective on stories from our early years founding <span style=\"color: #0000ff;\"><a style=\"color: #0000ff;\" href=\"http:\/\/www.rottentomatoes.com\">Rotten Tomatoes<\/a><\/span> as part of my <a style=\"color: #808080;\" href=\"https:\/\/stephenwang.com\/b\/t\/rottentomatoesturns20\/\"><span style=\"color: #0000ff;\">#RottenTomatoesTurns20<\/span><\/a> 20th anniversary series.<\/em><\/span><\/p>\n<hr \/>\n<p>Most entrepreneur stories generally talk about the various steps of building a team, gaining customers, courting investors, blah blah blah. Certainly I have a lot of those stories, some of which I\u2019ve already written about. However, a lot of my fond nostalgia from Rotten Tomatoes was the sense of closeness we had as a team and many of my memories are those spent with team mates when doing stuff outside of work. Main amongst these would be the Annual Rotten Tomatoes Halloween Party.<\/p>\n<p>Prior to Rotten Tomatoes, <a href=\"https:\/\/www.linkedin.com\/in\/rottendoubt\/\">Patrick<\/a> and I had started <a href=\"http:\/\/www.designreactor.com\">Design Reactor<\/a> in 1997, signing the lease for <a href=\"https:\/\/www.google.com\/maps\/place\/2223+shattuck+ave+berkeley\/@37.8689091,-122.2678496,3a,75y,84.16h,90t\/data=!3m4!1e1!3m2!1s2YMoSi9F_qz3migAjCkpGA!2e0!4m2!3m1!1s0x80857e9da621997d:0x8b441d0d79d42542?sa=X&amp;ved=2ahUKEwjN9tbAg8bcAhVDMN4KHa6sD0EQxB0wAHoECAUQAg\">our first office in Berkeley<\/a> (right above The Luggage Center on Shattuck Avenue) the day after my graduation ceremony. Our initial hiring strategy was basically to ask all of our talented friends at Cal who signed up for more traditional jobs to spend their off-hours doing contract web development and design work for us, folks like <a href=\"https:\/\/www.linkedin.com\/in\/senhduong\/\">Senh Duong<\/a>, <a href=\"https:\/\/www.linkedin.com\/in\/johnjoh\/\">John Joh<\/a>, <a href=\"https:\/\/www.linkedin.com\/in\/eric-yeh-66524b1\/\">Eric Yeh<\/a>, <a href=\"https:\/\/www.linkedin.com\/in\/wuwalter\/\">Walter Wu<\/a>, <a href=\"https:\/\/www.linkedin.com\/in\/rae-chang-052b534\/\">Rae Chang<\/a>, Susan Nakasora,\u00a0<a href=\"https:\/\/www.linkedin.com\/in\/steven-kam-3521674\/\">Steven Kam<\/a>, <a href=\"https:\/\/www.linkedin.com\/in\/derek-sakamoto-a917361\/\">Derek Sakamoto<\/a>, <a href=\"https:\/\/www.linkedin.com\/in\/suzanne-wood-50019a58\/\">Suzanne Wood<\/a>, <a href=\"https:\/\/www.linkedin.com\/in\/cynthia-sing-b560375\/\">Cynthia Sing<\/a>, and others. Later on, as our Disney work expanded, the company became better established, and we had exhausted our first-line of friends who consisted largely of former dormmates, and fellow nerdy members of the <a href=\"http:\/\/www.calwushu.com\">Cal Wushu Team<\/a>, we then extended further in to friends of friends and a second set of team members, but not too departed from our original networking. <a href=\"https:\/\/www.linkedin.com\/in\/invibe\/\">Brandon Sugiyama<\/a> came and joined us from the University of Oregon Wushu Team. <a href=\"https:\/\/www.linkedin.com\/in\/mark-moran-8460073\/\">Mark Moran<\/a> was originally from Washington and was practicing wushu in the Bay Area. Again, a lot of Wushu folks. Or friends of employees like Susan Nakasora. We did some rounds of hiring during Design Reactor for folks we didn\u2019t already know but, in the end, it was all Cal grads including <a href=\"https:\/\/www.linkedin.com\/in\/boon-khoo-18b8627\/\">Boon Khoo<\/a>, <a href=\"https:\/\/www.linkedin.com\/in\/michelleblee\/\">Michelle Lee<\/a>, and <a href=\"https:\/\/www.linkedin.com\/in\/emily-lew-5ba79b4\/\">Emily Lew<\/a>.<\/p>\n<p>So the story of Rotten Tomatoes is as much about the story about a group of college friends (primarily from Cal, and most with some connection to the Cal Wushu Team and, for the most part, Asian-American) as it is about the struggle to make our place in the film and internet industries.\u00a0As such, our work environment was pretty atypical with our original office in Berkeley being a hangout spot for lots of our college mates.<\/p>\n<p>Our first taste of success was <a href=\"https:\/\/stephenwang.com\/b\/design-reactor-1997-2000\/21\/\">during 1998 and 1999 at Design Reactor<\/a> as our web development contracts with the movie studios like Disney and Warner Bros. grew and grew. We thought we\u2019d do something fun after all of the hard work so we threw our first company Halloween party in 1999. Our team weren\u2019t exactly the party experts \u2014 our prior experience running big events were for big Wushu-related performances or tournaments. We invited our friends to the party and allowed them to invite their friends but unofficially capped the invitations to just \u201cfirst and second degree friends\u201d. With our office in Berkeley, we held the party up at the Haas Clubhouse above the Cal campus, but as such it had to be an alcohol-free event. I don\u2019t think any of us were particularly the drinking types back then so this resulted in a pretty tame event that ended prior to midnight.<\/p>\n<h5 style=\"text-align: center;\">1999 Design Reactor Halloween Party at Haas Clubhouse<\/h5>\n<div class=\"rl-gallery-container \" id=\"rl-gallery-container-1\" data-gallery_id=\"0\"> <div class=\"rl-gallery rl-basicmasonry-gallery \" id=\"rl-gallery-1\" data-gallery_no=\"1\"> <div class=\"rl-gutter-sizer\"><\/div><div class=\"rl-grid-sizer\"><\/div> <div class=\"rl-gallery-item rl-gallery-item-width-4\" > <div class=\"rl-gallery-item-content\"> <a href=\"https:\/\/cdn.stephenwang.com\/b\/2018\/07\/IMG_1076.jpg\" title=\"\" data-rl_title=\"\" class=\"rl-gallery-link\" data-rl_caption=\"Brandon Sugiyama, Mae Hsu, and Flora Yeh in their \u201cBust a Groove\u201d costumes\" data-rel=\"lightbox-gallery-1\"><img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/cdn.stephenwang.com\/b\/2018\/07\/IMG_1076.jpg\" width=\"640\" height=\"480\" alt=\"\"\/><span class=\"rl-gallery-caption\"><span class=\"rl-gallery-item-caption\">Brandon Sugiyama, Mae Hsu, and Flora Yeh in their \u201cBust a Groove\u201d costumes<\/span><\/span><\/a> <\/div> <\/div> <div class=\"rl-gallery-item\" > <div class=\"rl-gallery-item-content\"> <a href=\"https:\/\/cdn.stephenwang.com\/b\/2018\/07\/IMG_1070.jpg\" title=\"\" data-rl_title=\"\" class=\"rl-gallery-link\" data-rl_caption=\"Li Jing and I. I look pretty pitiful for a mime.\" data-rel=\"lightbox-gallery-1\"><img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/cdn.stephenwang.com\/b\/2018\/07\/IMG_1070.jpg\" width=\"640\" height=\"480\" alt=\"\"\/><span class=\"rl-gallery-caption\"><span class=\"rl-gallery-item-caption\">Li Jing and I. I look pretty pitiful for a mime.<\/span><\/span><\/a> <\/div> <\/div> <div class=\"rl-gallery-item\" > <div class=\"rl-gallery-item-content\"> <a href=\"https:\/\/cdn.stephenwang.com\/b\/2018\/07\/IMG_1075.jpg\" title=\"\" data-rl_title=\"\" class=\"rl-gallery-link\" data-rl_caption=\"John Joh and Derek Sakamoto\" data-rel=\"lightbox-gallery-1\"><img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/cdn.stephenwang.com\/b\/2018\/07\/IMG_1075.jpg\" width=\"480\" height=\"640\" alt=\"\"\/><span class=\"rl-gallery-caption\"><span class=\"rl-gallery-item-caption\">John Joh and Derek Sakamoto<\/span><\/span><\/a> <\/div> <\/div> <div class=\"rl-gallery-item\" > <div class=\"rl-gallery-item-content\"> <a href=\"https:\/\/cdn.stephenwang.com\/b\/2018\/07\/IMG_1069.jpg\" title=\"\" data-rl_title=\"\" class=\"rl-gallery-link\" data-rl_caption=\"Eric and Flora Yeh\" data-rel=\"lightbox-gallery-1\"><img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/cdn.stephenwang.com\/b\/2018\/07\/IMG_1069.jpg\" width=\"640\" height=\"480\" alt=\"\"\/><span class=\"rl-gallery-caption\"><span class=\"rl-gallery-item-caption\">Eric and Flora Yeh<\/span><\/span><\/a> <\/div> <\/div> <div class=\"rl-gallery-item\" > <div class=\"rl-gallery-item-content\"> <a href=\"https:\/\/cdn.stephenwang.com\/b\/2018\/07\/IMG_1079.jpg\" title=\"\" data-rl_title=\"\" class=\"rl-gallery-link\" data-rl_caption=\"Jonathan Beck and Steven Kam\" data-rel=\"lightbox-gallery-1\"><img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/cdn.stephenwang.com\/b\/2018\/07\/IMG_1079.jpg\" width=\"480\" height=\"640\" alt=\"\"\/><span class=\"rl-gallery-caption\"><span class=\"rl-gallery-item-caption\">Jonathan Beck and Steven Kam<\/span><\/span><\/a> <\/div> <\/div> <div class=\"rl-gallery-item\" > <div class=\"rl-gallery-item-content\"> <a href=\"https:\/\/cdn.stephenwang.com\/b\/2018\/07\/IMG_1077.jpg\" title=\"\" data-rl_title=\"\" class=\"rl-gallery-link\" data-rl_caption=\"Leslie Yang and friends... under drinking age at the time\" data-rel=\"lightbox-gallery-1\"><img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/cdn.stephenwang.com\/b\/2018\/07\/IMG_1077.jpg\" width=\"640\" height=\"480\" alt=\"\"\/><span class=\"rl-gallery-caption\"><span class=\"rl-gallery-item-caption\">Leslie Yang and friends... under drinking age at the time<\/span><\/span><\/a> <\/div> <\/div> <div class=\"rl-gallery-item\" > <div class=\"rl-gallery-item-content\"> <a href=\"https:\/\/cdn.stephenwang.com\/b\/2018\/07\/IMG_1078.jpg\" title=\"\" data-rl_title=\"\" class=\"rl-gallery-link\" data-rl_caption=\"\" data-rel=\"lightbox-gallery-1\"><img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/cdn.stephenwang.com\/b\/2018\/07\/IMG_1078.jpg\" width=\"640\" height=\"480\" alt=\"\"\/><\/a> <\/div> <\/div> <\/div> <\/div>\n<p>In the subsequent years from 2000-2002 when we had switched over to doing Rotten Tomatoes, we didn\u2019t hold any parties. In April 2000 just as we started doing Rotten Tomatoes full-time, the dotcom bubble popped and by the time Halloween rolled around, I don\u2019t believe anyone was in the mood to celebrate. Similarly, Halloween 2001 was in the shadow of the 9\/11 attacks so it would have been inappropriate to have a party. For Halloween 2002, I still remember going with friends to Castro District in costume \u2014 up till then, the Castro was the location for the largest street celebrations in the Bay Area, but it was announced that 2002 would be the last year where the city would be doing the celebration in the Castro.<\/p>\n<p>Knowing that we wouldn\u2019t be able to celebrate Halloween in the Castro the following year, Patrick and I decided that we would put on a Rotten Tomatoes Halloween party for our friends just like we had done so for Design Reactor. The same rules were employed as for our first party in 1999 (except this time via Evite): a free party for our first and second degree friends, our company would pay the budget for the venue,decorations, and free first drinks, and, most importantly, wearing a costume was MANDATORY for entry to the party.<\/p>\n<p>The first Rotten Tomatoes Halloween Party had added urgency: In the months leading up to the party, Senh, our senior engineer <a href=\"https:\/\/www.linkedin.com\/in\/jameschens\/\">James Chen<\/a>, and I had worked hard to develop \u201cThe Vine\u201d and we set our deadline for launch as Halloween. \u201cThe Vine\u201d was Rotten Tomatoes\u2019 short-lived attempt at doing a social network for movies, music, and video games. We were <a href=\"https:\/\/stephenwang.com\/b\/friday-march-21-2003\/574\/\">really influenced by both Friendster and Xanga<\/a> and wanted to create a place where entertainment fans could share their own movie\/music\/video game ratings, reviews, and \u201cTop Ten Lists\u201d with others in a blog-like feed format. It was the largest addition to Rotten Tomatoes that we had developed since expanding Rotten Tomatoes to include 80,000+ titles in the early days and we were eager to get it launched and share the new social network with our friends.<\/p>\n<figure id=\"attachment_824\" aria-describedby=\"caption-attachment-824\" style=\"width: 1572px\" class=\"wp-caption aligncenter\"><a href=\"https:\/\/stephenwang.com\/b\/821-2\/821\/vine-01-2\/\" rel=\"attachment wp-att-824\"><img loading=\"lazy\" decoding=\"async\" class=\"size-full wp-image-824\" src=\"https:\/\/stephenwang.com\/b\/wp-content\/uploads\/2018\/07\/vine-01.jpg\" alt=\"\" width=\"1572\" height=\"1960\" \/><\/a><figcaption id=\"caption-attachment-824\" class=\"wp-caption-text\">The Vine was our Rotten Tomatoes social network launched in 2003 to help movie fans share their reviews, blogs, and top ten lists with one another.<\/figcaption><\/figure>\n<figure id=\"attachment_825\" aria-describedby=\"caption-attachment-825\" style=\"width: 1818px\" class=\"wp-caption aligncenter\"><a href=\"https:\/\/stephenwang.com\/b\/821-2\/821\/vine-02\/\" rel=\"attachment wp-att-825\"><img loading=\"lazy\" decoding=\"async\" class=\"size-full wp-image-825\" src=\"https:\/\/stephenwang.com\/b\/wp-content\/uploads\/2018\/07\/vine-02.jpg\" alt=\"\" width=\"1818\" height=\"2388\" \/><\/a><figcaption id=\"caption-attachment-825\" class=\"wp-caption-text\">The Vine allowed you to quickly add your own blog or to join a group of likeminded fans. Quite possibly too early for its time &#8212; anyone else remember this product that we worked so hard on?<\/figcaption><\/figure>\n<p>Prior to the party in 2003, we were spending many sleepless nights getting The Vine ready and finally launched the feature the day before the Halloween Party.<\/p>\n<p>Exhausted by developing The Vine, we were lucky to have the help of friends from our Cal Wushu Team community to help organize the 2003 party at Mix 26, a bar in the Mission District. Altogether, I believe we had about 300-400 friends show up to our first Rotten Tomatoes Halloween Party and it was the first chance after a long time for the Rotten Tomatoes team and friends to celebrate a bit after several years of arduous work and a challenging business environment.<\/p>\n<h5 style=\"text-align: center;\">2003 Annual Rotten Tomatoes Halloween Party at Mix26<\/h5>\n<div class=\"rl-gallery-container \" id=\"rl-gallery-container-2\" data-gallery_id=\"0\"> <div class=\"rl-gallery rl-basicmasonry-gallery \" id=\"rl-gallery-2\" data-gallery_no=\"2\"> <div class=\"rl-gutter-sizer\"><\/div><div class=\"rl-grid-sizer\"><\/div> <div class=\"rl-gallery-item rl-gallery-item-width-4\" > <div class=\"rl-gallery-item-content\"> <a href=\"https:\/\/cdn.stephenwang.com\/b\/2018\/07\/IMG_1067.jpg\" title=\"\" data-rl_title=\"\" class=\"rl-gallery-link\" data-rl_caption=\"Managed to fill up a small bar in the Mission\" data-rel=\"lightbox-gallery-2\"><img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/cdn.stephenwang.com\/b\/2018\/07\/IMG_1067.jpg\" width=\"427\" height=\"320\" alt=\"\"\/><span class=\"rl-gallery-caption\"><span class=\"rl-gallery-item-caption\">Managed to fill up a small bar in the Mission<\/span><\/span><\/a> <\/div> <\/div> <div class=\"rl-gallery-item\" > <div class=\"rl-gallery-item-content\"> <a href=\"https:\/\/cdn.stephenwang.com\/b\/2018\/07\/IMG_1063.jpg\" title=\"\" data-rl_title=\"\" class=\"rl-gallery-link\" data-rl_caption=\"Myself, Alda Lee, Paul Lee (passed out), Binh Ngo, Susan Nakasora, and Patrick Lee\" data-rel=\"lightbox-gallery-2\"><img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/cdn.stephenwang.com\/b\/2018\/07\/IMG_1063.jpg\" width=\"640\" height=\"480\" alt=\"\"\/><span class=\"rl-gallery-caption\"><span class=\"rl-gallery-item-caption\">Myself, Alda Lee, Paul Lee (passed out), Binh Ngo, Susan Nakasora, and Patrick Lee<\/span><\/span><\/a> <\/div> <\/div> <div class=\"rl-gallery-item\" > <div class=\"rl-gallery-item-content\"> <a href=\"https:\/\/cdn.stephenwang.com\/b\/2018\/07\/IMG_1064.jpg\" title=\"\" data-rl_title=\"\" class=\"rl-gallery-link\" data-rl_caption=\"Patrick and me at our very first Rotten Tomatoes Halloween Party\" data-rel=\"lightbox-gallery-2\"><img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/cdn.stephenwang.com\/b\/2018\/07\/IMG_1064.jpg\" width=\"640\" height=\"480\" alt=\"\"\/><span class=\"rl-gallery-caption\"><span class=\"rl-gallery-item-caption\">Patrick and me at our very first Rotten Tomatoes Halloween Party<\/span><\/span><\/a> <\/div> <\/div> <div class=\"rl-gallery-item\" > <div class=\"rl-gallery-item-content\"> <a href=\"https:\/\/cdn.stephenwang.com\/b\/2018\/07\/IMG_1066.jpg\" title=\"\" data-rl_title=\"\" class=\"rl-gallery-link\" data-rl_caption=\"Brandon Sugiyama (aka DJ Bam), our resident DJ across all of the Halloween Parties\" data-rel=\"lightbox-gallery-2\"><img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/cdn.stephenwang.com\/b\/2018\/07\/IMG_1066.jpg\" width=\"427\" height=\"320\" alt=\"\"\/><span class=\"rl-gallery-caption\"><span class=\"rl-gallery-item-caption\">Brandon Sugiyama (aka DJ Bam), our resident DJ across all of the Halloween Parties<\/span><\/span><\/a> <\/div> <\/div> <\/div> <\/div>\n<p>Over the following years, the Annual Rotten Tomatoes Halloween Party got larger and larger. We would carry over the invitation list from the previous year and allow prior attendees to invite their first-degree friends which resulted in more and more attendees organically growing year-after-year (kind of like a social network).<\/p>\n<p>In 2004, we moved from a small bar in the Mission over to Suede, a much, much larger nightclub near Fisherman\u2019s Wharf for our second Annual Rotten Tomatoes Halloween Party. By this time, Rotten Tomatoes had been acquired by <a href=\"http:\/\/www.ign.com\">IGN<\/a> so we really in the mood to celebrate. Early on in the party, we quickly realized that the party was going to be way more crazy than the year before. I realized that things had kind of gotten out of control when we had the first person pass out drunk in the bathroom by 10pm literally an hour after opening up the door. The line to get into the party at 9pm snaked around the block and I believe we eventually had over 1,000 people attend making it the largest Halloween event in San Francisco that year.<\/p>\n<h5 style=\"text-align: center;\">2004 Annual Rotten Tomatoes Halloween Party at Suede<\/h5>\n<div class=\"rl-gallery-container \" id=\"rl-gallery-container-3\" data-gallery_id=\"0\"> <div class=\"rl-gallery rl-basicmasonry-gallery \" id=\"rl-gallery-3\" data-gallery_no=\"3\"> <div class=\"rl-gutter-sizer\"><\/div><div class=\"rl-grid-sizer\"><\/div> <div class=\"rl-gallery-item rl-gallery-item-width-4\" > <div class=\"rl-gallery-item-content\"> <a href=\"https:\/\/cdn.stephenwang.com\/b\/2018\/07\/IMG_1057.jpg\" title=\"\" data-rl_title=\"\" class=\"rl-gallery-link\" data-rl_caption=\"The Rotten Tomatoes Team (minus Senh and Binh) circa 2004: James Chen, Mark Moran, Tim Ryan (still at Rotten Tomatoes), myself, Paul Lee, Susan Nakasora, and Patrick Lee\" data-rel=\"lightbox-gallery-3\"><img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/cdn.stephenwang.com\/b\/2018\/07\/IMG_1057.jpg\" width=\"660\" height=\"495\" alt=\"\"\/><span class=\"rl-gallery-caption\"><span class=\"rl-gallery-item-caption\">The Rotten Tomatoes Team (minus Senh and Binh) circa 2004: James Chen, Mark Moran, Tim Ryan (still at Rotten Tomatoes), myself, Paul Lee, Susan Nakasora, and Patrick Lee<\/span><\/span><\/a> <\/div> <\/div> <div class=\"rl-gallery-item\" > <div class=\"rl-gallery-item-content\"> <a href=\"https:\/\/cdn.stephenwang.com\/b\/2018\/07\/IMG_1056.jpg\" title=\"\" data-rl_title=\"\" class=\"rl-gallery-link\" data-rl_caption=\"Raffi Kamalian (who continues to run the Annual Dead Not Alive Halloween Party in Hong Kong), Eric Yeh, Kevin Morris, and James Yang\" data-rel=\"lightbox-gallery-3\"><img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/cdn.stephenwang.com\/b\/2018\/07\/IMG_1056.jpg\" width=\"640\" height=\"480\" alt=\"\"\/><span class=\"rl-gallery-caption\"><span class=\"rl-gallery-item-caption\">Raffi Kamalian (who continues to run the Annual Dead Not Alive Halloween Party in Hong Kong), Eric Yeh, Kevin Morris, and James Yang<\/span><\/span><\/a> <\/div> <\/div> <div class=\"rl-gallery-item\" > <div class=\"rl-gallery-item-content\"> <a href=\"https:\/\/cdn.stephenwang.com\/b\/2018\/07\/IMG_1073.jpg\" title=\"\" data-rl_title=\"\" class=\"rl-gallery-link\" data-rl_caption=\"The Naruto Strike Force\" data-rel=\"lightbox-gallery-3\"><img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/cdn.stephenwang.com\/b\/2018\/07\/IMG_1073.jpg\" width=\"640\" height=\"480\" alt=\"\"\/><span class=\"rl-gallery-caption\"><span class=\"rl-gallery-item-caption\">The Naruto Strike Force<\/span><\/span><\/a> <\/div> <\/div> <div class=\"rl-gallery-item\" > <div class=\"rl-gallery-item-content\"> <a href=\"https:\/\/cdn.stephenwang.com\/b\/2018\/07\/IMG_1055.jpg\" title=\"\" data-rl_title=\"\" class=\"rl-gallery-link\" data-rl_caption=\"Rae Chang and Adam Tow as Maggie Cheung and Tony Leung from the film \u201cHero\u201d. I was dressed as Jet Li\u2019s character.\" data-rel=\"lightbox-gallery-3\"><img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/cdn.stephenwang.com\/b\/2018\/07\/IMG_1055.jpg\" width=\"640\" height=\"853\" alt=\"\"\/><span class=\"rl-gallery-caption\"><span class=\"rl-gallery-item-caption\">Rae Chang and Adam Tow as Maggie Cheung and Tony Leung from the film \u201cHero\u201d. I was dressed as Jet Li\u2019s character.<\/span><\/span><\/a> <\/div> <\/div> <\/div> <\/div>\n<p>&nbsp;<\/p>\n<p>The last Rotten Tomatoes party I helped organize was in 2005. By this time, we had moved to Studio Z (across from DNA Lounge) in the heart of the clubbing area of San Francisco. By this point, our Annual Halloween Party had become a tradition unto itself that was known separately from just Rotten Tomatoes as a company. People were getting elaborate costumes (again, costumes mandatory) prepared almost immediately after the end of the party from the prior year. Each annual Halloween party became larger and more elaborate than the one before.<\/p>\n<h5 style=\"text-align: center;\">2005 Annual Rotten Tomatoes Halloween Party at Studio Z<\/h5>\n<div class=\"rl-gallery-container \" id=\"rl-gallery-container-4\" data-gallery_id=\"0\"> <div class=\"rl-gallery rl-basicmasonry-gallery \" id=\"rl-gallery-4\" data-gallery_no=\"4\"> <div class=\"rl-gutter-sizer\"><\/div><div class=\"rl-grid-sizer\"><\/div> <div class=\"rl-gallery-item rl-gallery-item-width-4\" > <div class=\"rl-gallery-item-content\"> <a href=\"https:\/\/cdn.stephenwang.com\/b\/2018\/07\/IMG_1061.jpg\" title=\"\" data-rl_title=\"\" class=\"rl-gallery-link\" data-rl_caption=\"We filled two party spaces at Studio Z with several hundred partygoers\" data-rel=\"lightbox-gallery-4\"><img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/cdn.stephenwang.com\/b\/2018\/07\/IMG_1061.jpg\" width=\"660\" height=\"495\" alt=\"\"\/><span class=\"rl-gallery-caption\"><span class=\"rl-gallery-item-caption\">We filled two party spaces at Studio Z with several hundred partygoers<\/span><\/span><\/a> <\/div> <\/div> <div class=\"rl-gallery-item\" > <div class=\"rl-gallery-item-content\"> <a href=\"https:\/\/cdn.stephenwang.com\/b\/2018\/07\/IMG_1058.jpg\" title=\"\" data-rl_title=\"\" class=\"rl-gallery-link\" data-rl_caption=\"I&#039;m Disco Stu from &quot;The Simpson&quot;s along with the newlywed Rae Chang and Adam Tow\" data-rel=\"lightbox-gallery-4\"><img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/cdn.stephenwang.com\/b\/2018\/07\/IMG_1058.jpg\" width=\"660\" height=\"495\" alt=\"\"\/><span class=\"rl-gallery-caption\"><span class=\"rl-gallery-item-caption\">I&#039;m Disco Stu from &quot;The Simpson&quot;s along with the newlywed Rae Chang and Adam Tow<\/span><\/span><\/a> <\/div> <\/div> <div class=\"rl-gallery-item\" > <div class=\"rl-gallery-item-content\"> <a href=\"https:\/\/cdn.stephenwang.com\/b\/2018\/07\/IMG_1062.jpg\" title=\"\" data-rl_title=\"\" class=\"rl-gallery-link\" data-rl_caption=\"I&#039;m particularly proud of my handmade Disco Stu (from &quot;The Simpsons&quot;) costume including the shoes I bought off of Ebay with plastic goldfish swimming in the heels\" data-rel=\"lightbox-gallery-4\"><img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/cdn.stephenwang.com\/b\/2018\/07\/IMG_1062.jpg\" width=\"660\" height=\"880\" alt=\"\"\/><span class=\"rl-gallery-caption\"><span class=\"rl-gallery-item-caption\">I&#039;m particularly proud of my handmade Disco Stu (from &quot;The Simpsons&quot;) costume including the shoes I bought off of Ebay with plastic goldfish swimming in the heels<\/span><\/span><\/a> <\/div> <\/div> <div class=\"rl-gallery-item\" > <div class=\"rl-gallery-item-content\"> <a href=\"https:\/\/cdn.stephenwang.com\/b\/2018\/07\/IMG_1060.jpg\" title=\"\" data-rl_title=\"\" class=\"rl-gallery-link\" data-rl_caption=\"Party co-organizer Kevin Morris and Patrick Lee\" data-rel=\"lightbox-gallery-4\"><img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/cdn.stephenwang.com\/b\/2018\/07\/IMG_1060.jpg\" width=\"660\" height=\"495\" alt=\"\"\/><span class=\"rl-gallery-caption\"><span class=\"rl-gallery-item-caption\">Party co-organizer Kevin Morris and Patrick Lee<\/span><\/span><\/a> <\/div> <\/div> <div class=\"rl-gallery-item\" > <div class=\"rl-gallery-item-content\"> <a href=\"https:\/\/cdn.stephenwang.com\/b\/2018\/07\/IMG_1059.jpg\" title=\"\" data-rl_title=\"\" class=\"rl-gallery-link\" data-rl_caption=\"Brandon Sugiyama (aka DJ Bam) leading our DJs for the third year running\" data-rel=\"lightbox-gallery-4\"><img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/cdn.stephenwang.com\/b\/2018\/07\/IMG_1059.jpg\" width=\"660\" height=\"880\" alt=\"\"\/><span class=\"rl-gallery-caption\"><span class=\"rl-gallery-item-caption\">Brandon Sugiyama (aka DJ Bam) leading our DJs for the third year running<\/span><\/span><\/a> <\/div> <\/div> <\/div> <\/div>\n<p>At this last party in 2005, I had already known that I would be leaving Rotten Tomatoes by the end of the year to join Patrick at his startup in China; however, the annual Rotten Tomatoes continued for another two or three years after I left.<\/p>\n<p>The Halloween parties were a way to show our appreciation for all of our friends who had supported the Design Reactor and Rotten Tomatoes team through the years. We all started out as college buddies and Halloween gave us all an excuse to celebrate and dress up in elaborate, movie-related costumes. The legacy of the Rotten Tomatoes Halloween parties hold a fond place in my memory as important to me as the war stories about doing business or developing tech.<\/p>\n<p>Special thanks to Brandon Sugiyama, Kevin Morris, and James Yang, the three amigos who helped us every year to throw these awesome parties.<\/p>\n<hr \/>\n<p><span style=\"color: #808080;\"><em>Postscript: After Rotten Tomatoes, Patrick and I moved to Asia where we did another company, <span style=\"color: #0000ff;\"><a style=\"color: #0000ff;\" href=\"http:\/\/alivenotdead.com\/\">alivenotdead.com<\/a><\/span>, a social network for celebrities and artists in Asia. In 2008, alivenotdead held it\u2019s first \u201c<a href=\"https:\/\/www.facebook.com\/alivenotdead\">Dead Not Alive Halloween Party<\/a>\u201d. Just like the Rotten Tomatoes Halloween Party, the party was also &#8220;costumes mandatory&#8221; and initially done as a celebration to thank our friends. Over the years, however, the \u201cDead Not Alive Halloween Party\u201d has grown in to an annual event much larger than anything that we ever did under Rotten Tomatoes \u2014 a commercial success unto itself and the most popular Halloween party in Hong Kong largely due to the tireless efforts of Raffi Kamalian who attended many of our prior Halloween Parties in the Bay Area. It\u2019s hard to believe that we just celebrated the <a href=\"https:\/\/www.youtube.com\/watch?v=Y-9WZgWbuAo\" data-rel=\"lightbox-video-0\">10th Annual Halloween Party<\/a> here in Asia but, believe it or not, the roots for this annual extravaganza runs all the way back to that first alcohol-free on-campus Halloween Party we threw for our friends in 1999.<\/em><\/span><\/p>\n<p><span style=\"color: #808080;\"><em>For more of my Rotten Tomatoes 20th anniversary articles, check out my other <span style=\"color: #0000ff;\"><a style=\"color: #0000ff;\" href=\"https:\/\/stephenwang.com\/b\/t\/rottentomatoesturns20\/\">memories<\/a><\/span>.<\/em><\/span><\/p>\n","protected":false},"excerpt":{"rendered":"<p>This is a fourth entry in my retrospective on stories from our early years founding Rotten Tomatoes as part of my #RottenTomatoesTurns20 20th anniversary series. Most entrepreneur stories generally talk about the various steps of building a team, gaining customers, courting investors, blah blah blah. Certainly I have a lot of those stories, some of &hellip; <a href=\"https:\/\/stephenwang.com\/b\/crazy-rotten-tomatoes-halloween-parties\/821\/\" class=\"more-link\">Continue reading <span class=\"screen-reader-text\">Crazy Rotten Tomatoes Halloween Parties<\/span><\/a><\/p>\n","protected":false},"author":1,"featured_media":840,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[143,4,9,6],"tags":[20,57,140,19],"class_list":["post-821","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-design-reactor","category-internet","category-rotten-tomatoes","category-startup","tag-entrepreneurship","tag-rotten-tomatoes-2","tag-rottentomatoesturns20","tag-startup-2"],"_links":{"self":[{"href":"https:\/\/stephenwang.com\/b\/wp-json\/wp\/v2\/posts\/821","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/stephenwang.com\/b\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/stephenwang.com\/b\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/stephenwang.com\/b\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/stephenwang.com\/b\/wp-json\/wp\/v2\/comments?post=821"}],"version-history":[{"count":7,"href":"https:\/\/stephenwang.com\/b\/wp-json\/wp\/v2\/posts\/821\/revisions"}],"predecessor-version":[{"id":854,"href":"https:\/\/stephenwang.com\/b\/wp-json\/wp\/v2\/posts\/821\/revisions\/854"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/stephenwang.com\/b\/wp-json\/wp\/v2\/media\/840"}],"wp:attachment":[{"href":"https:\/\/stephenwang.com\/b\/wp-json\/wp\/v2\/media?parent=821"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/stephenwang.com\/b\/wp-json\/wp\/v2\/categories?post=821"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/stephenwang.com\/b\/wp-json\/wp\/v2\/tags?post=821"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}