Launch of

It’s been a fast three months since we first came across the idea of launching a new addition to our company. To tell the truth, while we’re going to keep up-and-running, the launch of means that we’re transitioning the company to a slightly new model. I say “slightly” because, in reality, it’s an expansion of something that we were doing already with — helping connect brands with celebrities to do endorsements, events, etc.

The big change for me, however, is that it also means that my alivenotdead team mates Raffi and Patrick will be spending a majority of their time in Beijing with me and that we will be adding on a handful of new teammates as well.

Check out the new site and I hope to bring more good news soon!